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Users Warned to be Aware of Mobile Phone Budgeting Apps

A leading British bank is warning users not to give their online banking details to any of the increasingly popular mobile phone budgeting apps.

The warning comes from NatWest which investigated a customer complaint about the information being requested.

A spokesman said: “We do not authorise the using of these phone apps.”

The apps usually link to a user’s bank account online to check spending habits and calculate how much the user can save every month. However, they need access to the account – including the four digit access code.

Along with NatWest, the Royal Bank of Scotland (RBS) is also reminding its customers that they will be breaking their security agreements by handing over personal details. Lloyds, Halifax and Nationwide have also issued warnings.

The RBS also adds that their customers may struggle to get a refund should fraudsters get hold of their personal details.

HSBC is also planning to unveil its own budgeting app in 2018 which will enable customers to view all their account information in one place and this will also include information from other banks.

However, from January next year, a new EU rule means banks will have to alter their terms to enable customers to use budgeting apps.

Meanwhile, a new survey has revealed that pension providers could do more to encourage young people save for a pension by using apps.

The findings from one pension provider found that 51% of young people are not being encouraged to save by their employer for a workplace pension.

Gambling addicts struggle with apps

According to the National Problem Gambling Clinic (NPGC) growing numbers of gambling addicts are struggling with their gambling issues on mobile phones.

And one software firm says it is working on apps that will block gambling sites from being used on a mobile phone by a problem gambler.

The NPGC says the numbers of addicts struggling to control their addiction when using mobile gambling apps has risen from 24% of all gambling addicts in 2013 to 63% this year.

App alerts make users depressed

Researchers have revealed that mobile phone app alerts make users feel depressed, angry and even stressed out.

The findings from Nottingham Trent University reveal that these digital alerts have a direct effect on our moods that is immediate.

The academics examined several app notifications and found that 32% of them lead to negative emotions with users saying they felt upset, hostile, ashamed or nervous when the alerts arrived.

A spokeswoman for the research team said: “While app notifications enhance the convenience in our life, these digital alerts continuously disrupt activities with an instant call for attention. We need to understand better their impact on our well-being.”

In other mobile phone app news …

Experts who have used the new NHS app that enables patients to access their medical records, order repeat prescriptions and book a GP appointment say it’s good but there is still a long way to go before it delivers everything that health chiefs are hoping for. The app will be unveiled next year to help boost customer service levels.

Apple have quickly released an update to its iOS 11 after users complained that apps were locking while others complained that their iPhone was making a mysterious ‘crackling’ noise. The update comes two weeks after the new software was unveiled.

The new Blackberry Motion smartphone looks set to ditch its keyboard and switch to a touchscreen and will run on Android. There will be new apps for users too including a messenger app and a fingerprint scanner. The phone is expected to be unveiled in early 2018.

Quick Tips for Initial User Retention | MTX50

Watch this video on YouTube.

English Version
Spanish Version


Video Transcript:

Quick Tips for Initial User Retention | MTX50

Hello, I’m gonna talk about retention again.

As much as you don’t know what’s gonna happen when you let your app go out there, you need to think, what possible things can I do to get people back into the app?

What would be engaging?

Retargeting them based on the kind of content they look at, frequency they use it, if they’ve shared it with their friends or not.

The sort of personal vocations, start with now, to hedge against having a zero retention rate, which happens.

My guides are, what standard notification you can give out.

Time, I would suggest.

They haven’t done x action z amount of time, Send notification.

Did do an action and this period of times might like this or might want that.

Kind of make up logically.

Targeting them based on the content they look at if you’ll get content app.

Geo-target.

You have to think of a retention before you go live.

That’s my thoughts.

They’re my kind of attempts.


ES Transcription:

Quick Tips for Initial User Retention | MTX50

Hola hablaré sobre retención de nuevo.

Tanto como no saben lo que sucederá cuando saquen su aplicación necesitan pensar ¿qué cosas puedo hacer yo para que la gente vuelva a la aplicación?

¿Qué puede ser interesante?

Redirigirlos basándose en el contenido que miran, la frecuencia con que lo hacen, si lo comparten con sus amigos o no.

El tipo de vocaciones personales, empieza con el ahora, el protegerse contra el tener un índice de retención cero, lo cual sucede.

Mis guías son, qué estándar de notificación puede dar.

Yo sugeriría tiempo.

No han hecho una acción X durante un tiempo Z.

Envía una notificación.

El hacer esta acción en este período de tiempo puede que le guste esto, o
puede que quiera aquello.

Hágalo de manera lógica.

Dirigirlos teniendo en cuenta el contenido que miran si tienen una aplicación de contenido.

Geo-target.

Tiene que pensar en una retención antes de salir.

Esos son mis pensamientos.

Son mis intentos.