The questions I am asked most often about the app marketing world are, ‘What keywords should I use for my app’ and, ‘What tools do you use for app store keyword research?’. You’ll all understand the answer I give, and it’s well worth knowing (even if it’s one of my more complicated insights). Here goes: […]
About Nick Duddy
Search and Mobile enthusiast, like to tinker in apps, machine learning, big data and currently Python.
Entries by Nick Duddy
App Store Times, Issue 1 Hi all! Welcome to a New Year! I’ve decide that in 2014 I’m going to talk more in blogs, video’s, twitter and also in a couple of other places. This change will either make you cry or smile…not sure you will jump for joy though; some of you might. The […]
This post is a little later than I wanted it to be but it’s been a good, hectic October/ November. After the best part of two weeks away from HQ I have returned to the motherland with stories of a Big Green Machine…there was also a blue one but that’d only confuse the post. After […]
Yesterday I did my FIRST EVER! Webinar with the help of Michael Flannigan from Target360 who is no less than the Bruce Forsyth of webinars. It being Halloween I had to ask the question “If SEO is dead, how is it possible that business can still be doing it?” The answer? Zombies!! All SEO’s are zombies because we […]
This post came to me because of an actual app experience I had and couldn’t stop thinking ‘that could’ve been a much better experience’. I’ll go over what happened and how I think app marketers and indie developers can avoid making these mistakes. I came across Blippar after I saw a advertisement, for Watch Dogs, […]
The smart person learns from their mistakes, the genius also learns from the mistakes of others. Learning from the world of search engine optimisation can help you avoid the pitfalls of not just individuals but, arguably, the entire industry. Firstly, note that the SEO world and the ASO (App Store Optimisation) world are closely linked […]
Please don’t go crazy when I say that Christmas is just around the corner. There are few industries where Christmas time is a quiet time and mobile app downloads is not one. So what have you got planned for your app marketing this Christmas? Why App Marketing is Important at Christmas Mobile phones and devices […]
We’re all hearing the noise around Google’s Glass. And if we were to fully accept Google’s ad campaign we would believe that the brave new world of Google’s Glass will be run by nerds and smoking hot women, just as fashion changes to that of StarTrek. But let’s try to see through the hype, as […]
Setting up a Yelp business page is relatively straightforward. It does require a lot of waiting and confirming. Like Google, Yelp tends to change its processes quite a bit. For example prior to writing this post you would have had to confirm your business with Yelp via a phone call and a pin. Now, however, […]
The Benefit of Google Maps Appearing in Google’s local search results can be immensely beneficial to most businesses. Especially small hyper-local businesses, who gain from the online equivalent of passing trade. Someone could be in your area, round the corner for instance, looking for exactly what you sell or provide. That person uses their smart […]
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